An explainer video is a short animated video commonly used by businesses to quickly explain what they do, and how can they help solve customer’s problems. An explainer video is primarily a short video that businesses use to Explain the details of a new product, tell their brands’ stories in a memorable way. We typically specialize with Start ups needs for explainer videos.
Animation Simplifies Complex Topics. Animated explainer videos allow for more creativity, and are easier to edit or update when you want to make future adjustments. Whiteboard Explainer Videos use animation that is hand drawn and erased on a whiteboard. Under Madaboutwellness Productions , Firstly the concept is developed based on client requirement, personality of the brand, USP of the product and service. Then a compelling script is developed based on the concept. It includes dialogues of the characters and other texts to be shown in video. Further a frame by frame storyboard is created to display the flow of video using pencil sketches or rough illustrations . In Illustration, character and background, style and colours vary as per the brand and story. Once the character and background objects are illustrated, they are given life using animation. Adobe after effects and adobe flash are mostly used tools. Music and graphics, sound effects are added throughout the video as per the situations in animation.
